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WISCONSIN — If you had to guess what people were wondering about in Milwaukee, what would it be? If you guessed tree nurseries, you would be right.
What about Madison? green bay? Wausaw? Eau Claire?
Well, depending on the region, it could be pancakes, or dogs, or second-hand convertibles.
With the release of its annual Local Year in Search survey results, Google unveiled search insights for five regions in Badger State: Milwaukee, Madison, Green Bay, Wausau, and Eau Claire.
Milwaukee was found to be the only U.S. city to rank for “Nursery” in the “near me” search. Madison was the only one in the country to include “dog training” at the top of the “nearby” searches.
In Green Bay, ‘adopt a dog’ was the top trend for ‘near me’ searches. It was the only place in the country that had this.
‘used convertibles for sale’ is one of the top ranked ‘near me’ searches on Eau Claire.
Also, “pancakes” emerged as a top trend for “nearby” searches on Wausau. According to Google, locals searched this search more than 10 times more than he did last year.
But what about top trending animals?
Wisconsin is cattle country, but people seemed to have strayed from their dairy roots.
Google discovered that Milwaukee’s most popular animal is the capybara. It was Kookaburra in Madison. Green Bay was an Oriole orchard. Eau Claire preferred guinea pigs. and Warsaw, the yellow warbler.
And if you think it’s bad to insult cows, dairy has never been a top food priority.
Rice crispies were the most popular recipe in Green Bay. Sweets are also popular in Eau Claire, with banana muffins being the most popular recipe in the area.
The people of Wausau liked good food. Chicken broccoli casserole was the most popular recipe. Corned Beef His Hash has taken over as Madison’s Top His Trend His recipe.
And in Milwaukee? Grinder Sandwich (No, it’s not a dance. It’s a fancy way of saying sub his sandwich.)
Most regions seem to search differently, but there is one thing that ties them all together. It’s country music.
Country music was the most searched music genre in 2022 in four of the five regions, including Madison, Green Bay, Eau Claire and Wausau. Milwaukee was an outlier, with Lap being the most searched.
In several other searches, each of the five Wisconsin regions stood out.
The term “dance class” ranked high in searches for “near me” for Milwaukee. Only one other area of hers, Tupelo, Mississippi, did this search, with Milwaukee topping the search list.
Also, Eau Claire was only one of two locations in the US where “party store” was included in the top searches for “near me”. Similarly, Wausau was only one of two of his in the US that included “smoothies” in the top searches for “nearby” trends.
For Green Bay, that term was “timberyard.” Only Bowling Green, Kentucky, also included the term in the top trending “nearby” searches.
“Today’s event” was another term in the top trending “nearby” searches for Madison. This was one of the 4 places where this is on the top.
Nearly every region in Wisconsin had “gas prices,” “cheap gas,” or some other variation of that phrase in the top trends for “nearby” searches. This is not surprising given the volatility in the fuel market over the last year. .
And even if you’re looking for restaurants, movie screenings, and bingo nearby, people seem to be craving activities outside their homes, which could be an escape mode after the pandemic ravages the country. .
Click on each region below to see all of Google’s Local Year in Search results.
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