[ad_1]
Analytics firm Jumpshot shuts down
In 2020, analytics firm Jumpshot was shut down by parent company Avast after an important article on data collection and sales practices.
Jumpshot was made famous in the SEO industry by SparkToro founder Rand Fishkin’s (wildly criticized and widely circulated) zero-click analysis and presentation.
According to articles in Vice, PC Mag, and Motherboard, Avast and Jumpshot were “covertly collecting” users’ browsing behavior, packaging it, and reselling it completely without their knowledge.
Fishkin defended the company and accused the publication of incomplete and biased reporting of what he said.
Read all about it in “If Jumpshot is shut down, where will SEO get a ‘zero-click’ fix?”
Dig deeper:
this day too
Google consolidates SafeSearch help information into one new document
2022: This document explained how SafeSearch works and added troubleshooting.
Apple’s Massive Maps Refresh Now Available in US and Europe
2020: New Apple Maps with a variety of improved features and content
Will the Discover feed be Google’s next big moneymaker? What advertisers are saying about Discovery campaigns
2020: An early look at the new campaign types and native ad formats that have seen little fanfare since the beta launch.
Security issues section added to new Google Search Console
2019: In anticipation of the old Google Search Console being gone, Google has moved security issues to the new version.
Google text ads now appear in YouTube search results
2019: Google has begun incorporating YouTube into its search partner network.
Agencies Say Search, Social Spend Will Increase, But Will Increase Target 5 Platforms
2019: While Amazon and LinkedIn took the top five spots, Marketing Land’s digital agency survey found that second-tier platforms were far less likely to see increased spending over the next year.
Bing offers three new local search APIs
2019: Microsoft released three location APIs: Bing Maps Location Recognition, Bing Maps Local Search API, and Bing Maps Local Insights API.
Google publishes comprehensive guide to featured snippets
2018: Google explained what featured snippets are, the different user interfaces and processing methods that these snippets provide, and how they interact with desktop, mobile, and voice search results.
Bing Ads’ new audience segmentation feature makes it easy to compare list performance
2018: Advertisers can quickly see performance by audience and benchmark against untargeted users.
Report: Google AMP more than doubles performance on Google News
2017: We found reports that AMP results appearing in the Google News section for mobile users have more than doubled in the past few days.
Fred Korematsu’s Google Doodle Honors Japanese Concentration Camp Survivor and Civil Rights Activist
2017: The Doodle featured Korematsu holding the Presidential Medal of Freedom.
Quickly see AdWords performance by search query length in Google Analytics
2015: A new Word Count query dimension in Analytics allows advertisers to quickly compare head-term and long-tail queries.
Google Now Cards integrated with third-party developer apps
2015: Google Now now integrates with over 30 developer apps.
Search for “Super Bowl” to see the best results page Bing has ever had
2015: Bing’s search results included original content and pretty much everything fans needed to know before starting the game.
Search by photo: Google Greigler, Yahoo Keg, 40 Penguins
2015: Latest images of what people are eating, how they are playing, who they are meeting, where they are talking, what toys they have, etc. at a search engine company.
Google’s Q4 2013 earnings report records $16.86 billion in revenue
2014: This is a 17% increase compared to Q4 2012.
Facebook will launch graph search for mobile ‘soon’
2014: It’s been over a year since I started searching for graphs.
Google Search Redesigns Stock ‘Cards’, Removes Competitor Links, Then Brings It Back
2014: After drawing attention to the fact that it removed links to competing financial websites, Google quietly restored the links.
Yahoo Adds Local Business Snapshots Next to Search Results
2014: Local business information included basic business information, photos, hours of operation, and data specific to the business type.
Google Tests B2B Market with Google Shopping for Suppliers
2013: The beta version was open to the electrical and electronics industry only.
Bing for Super Bowl XLVII: San Francisco 49ers have twice as many searches as Baltimore Ravens
2013: 49ers quarterback Colin Kaepernick was searched 50% more than Raven quarterback Joe Flacco.
Take me to a concentration camp: Google’s map maker becomes a political weapon
2013: Some people on Google+ are adding satirical fake reviews to places in North Korea.
Yandex joins Bing, Yahoo in using Nokia-Navteq map data
2012: Yandex uses data licensed from Nokia-owned Navteq to provide better and more comprehensive map coverage around the world.
Summary of New U.S. Government Search Tools
2012: FAA Mobile Web App, USDA Plant Hardiness Zone Map, National Archives Transcription Pilot Project, etc.
Google’s “Instant Preview” now available for iOS (iPhone/iPad) browsers
2011: Many iOS users on iPhone, iPod Touch, and iPad devices report seeing an instant preview button on the right side of their search results.
Google Adds Mobile Weather Results for Snow Conditions and Interactions
2011: Google showed live snow results in ski resort search results. Weather results had a slider and a larger area to interact with the weather.
Ironically, you need a map to find Google Street View on your iPhone
2010: Google Street View was very unintuitive on the iPhone.
Yahoo loses hope after seeing its paid search stumble
2009: Yahoo would rather manually tweak an advertiser’s account to make more money, without explicit permission, rather than fixing the problem and making more money by doing what the advertiser actually wants. Seemed interested in producing.
Marin Software’s Multi-Conversion Tracking Helps Fine-Tune Your Keyword Bidding
2009: This allowed search marketers to define different types of actions or “conversions” (newsletter sign-ups, e-commerce transactions, email captures, etc.).
Extending Google Universal Search
2008: In particular, Google Universal Search filled more than 10 spots on the page, while shopping and blog search results were included in the new resource.
Yahoo’s Earnings Are Mixed, Uncertainty in 2008 to Cut 1,000 Jobs
2008: Total revenue for the fourth quarter was $1.83 billion, an increase of 8% year-over-year ($1.7 billion). His full-year 2007 revenue for Yahoo was $6.97 billion.
Are Scientologists Bombing Google?
2008: looking for [dangerous cult] Scientology website returned to Position 1.
Visualize seismic data in Google Earth
2008: The US Geological Survey and Google have made global seismic data available in Google Earth as one of the layers under Places of Interest.
Google adds local reviews to search results
2007: Searching for location-specific information on Google.com now returns local reviews and business comparisons.
Added feature to Yahoo Sites Explorer: Remove URL from index
2007: You can now remove URLs from Yahoo’s index with the click of a button.
Yahoo Adds Link Badges to Site Explorer
2007: Anyone can place code on their website to show off the number of links to a particular page or their site.
Click fraud hits all-time high, says click forensics
2007: The industry average click fraud rate in Q4 2006 was 14.2% compared to 13.8% in Q3, 14.1% in Q2 and 13.7% in Q1.
Google releases new Google Enterprise Search application
2007: The Google Mini “enables companies to search not only in their internal business applications, but also on their intranet.”
Google tests SMS feature on Orkut Brazil
2007: This feature allows users to send SMS messages to their orkut friends from their mobile phones.
Google officially adds Docs and Sheets integration with Gmail
2007: If the email you received in your Gmail account contained a Google Docs or Sheets file, the file[Google ドキュメントとして開く]It included a link to
Past contributions from Search Engine Land Subject Matter Experts (SMEs)
These columns are a snapshot as of now and have not been updated since publication unless otherwise noted. The opinions expressed in these articles are those of the authors and not necessarily Search Engine Land.
< 1月29日 | マーケティング履歴を検索 | 1月31日 >
What’s New in Search Engine Land
About the author
Danny Goodwin is Editor in Chief of Search Engine Land & SMX. Goodwin not only writes daily for Search Engine Land about his SEO, PPC and more, but he also maintains Search Engine Land’s roster of subject matter experts. He also helps program his SMX – Search Marketing Expo, his series of our conferences. Prior to joining Search Engine Land, Goodwin was an executive at Search Engine Journal, where he served as editor, leading editorial initiatives for the brand. He was also the editor of his Search Engine Watch. He has spoken at many leading search conferences and virtual events, and his expertise is provided by a wide range of publications and podcasts.
[ad_2]
Source link
