[ad_1]
Matt Cutts sticks a fork into a guest blog
In 2014, Matt Cutts, head of Google’s webspam team, posted a clear message on his personal blog. It just got too spammy. ”
This isn’t the first time Google and Cutts have discussed the risks of guest blogging. look:
But it was a clear, powerful and decisive message, one that would be debated for months to come. .
Ok, that’s what I call it, and if you’re using guest blogging as a way to earn links in 2014, you should probably stop. Over time, it’s become an increasingly spammy practice, so if you’re guest blogging a lot, you’re dating a really bad company.
Matt Cutts, The Decline and Decline of Guest Blogging for SEO
Cutts’ post received hundreds of comments and generated a lot of discussion on social media. As a result, Katz edited the post to clarify that it wasn’t referring to “high-quality multi-author blogs.” He also added “for SEO” to the title of his post.
this day too
Google Ads Launches Placement Reporting for P-MAX Campaigns
2022: You can generate placement reports to see where your P-MAX campaign ads were served and how many impressions they received.
Semrush Acquires SEO Training Website Backlinko
2022: Backlinko founder Brian Dean and his colleagues created and curated the original content for Semrush Academy.
The latest data on the January 2020 Google core update
2020: With Google’s January 2020 core update nearly rolled out, multiple data providers have shared their findings on the impact of algorithm updates.
Former Google Search Chief Amit Singhal Joins Uber
2017: Singhal became Senior Vice President of Engineering, overseeing Uber’s Maps and Marketplace division.
Search by photo: indoor lifeguard towers, tractors, wall art
2017: The latest images have been gleaned from the web showing what people are eating, how they are playing, who they meet, where they talk, what toys they have, and more at search engine companies.
Research: Quality backlinks and comprehensive content are still the biggest drivers for Google rankings
2016: After examining over 1 million search results, we’ve uncovered some ranking commonalities among top content on Google.
AMP error reporting added to Google Search Console
2016: This report allows you to drill down into specific error types and URLs.
Report: 2014 was a bad year for Google’s lyrics site
2015: And 2015 looked to be an even worse year for the niche.
Google overtakes traditional media to become the most trusted news source
2015: Google’s brand strength around the world may also be a factor in these rankings.
What time is the State of the Union address? The White House is using SEO to spread the word
2015: Neither Google nor Bing gave a direct answer. A list of web search results was displayed.
Bing tests new expanding news card
2015: When searching for news-related terms on Bing, a box/card appeared with an arrow at the bottom of the box that users could click to expand and view more news.
Yahoo sees huge 1.6% monthly increase in search share at Google’s expense in new comScore data
2015: This gain was likely due to Yahoo’s Firefox default search contract.
Expedia may have lost 25% of search visibility on Google due to unnatural links
2014: Expedia saw a significant drop in SEO visibility for many keywords, including hotels, flights, car rentals, and vacations.
Google Remarketing Ads Violate Canadian Privacy Laws. Ad review system to be renewed by June
2014: Google said it rejected all active retargeting campaigns involving CPAP devices and increased searches for active retargeting campaigns that may be related to sensitive interest categories.
To compose a message for Google Apps users who search Gmail with Google Links
2014: This only happened when the sitelink was visible and I was logged into my Google account.
Martin Luther King Jr.’s Google Logo Marks Holiday Honoring Civil Rights Heroes
2014: Illustrated doodles include a profile of Martin Luther King Jr., an image of a dove representing King’s 1964 Nobel Peace Prize, and the Lincoln Memorial where King delivered his iconic “I have a dream” civil rights speech. house was included.
Interview with a Google Search Quality Rater
2012: We learned about the recruitment process, what quality evaluators looked for when researching websites, details of the different evaluation tasks they performed, and much more.
“Ask On Google+” links in Google search results
2012: Google encouraged people to ask their friends about: [insert search query here] on Google+.
Bing’s new advertising campaign: Bing Is for #Doing
2012: The new campaign was aimed at getting people to do interesting things, rather than promoting decision-making ideas.
Wolfram|Alpha Score Again With Rich NFL Data
2012: National Football League stats are now in Wolfram|Alpha.
Search by photo: Google Boxer, 90 million+ Google+, Gundotra Google+ Cadbury Bar
2012: The latest images have been gleaned from the web showing what people are eating, how they are playing, who they meet, where they talk, what toys they have, and more at search engine companies.
Was it time for a fresh face?Thoughts on Larry Page as the new Google CEO
2011: Eric Schmidt’s insight into how Paige got into the position he once held, and why the company made the change.
Google’s $8 billion revenue is overshadowed by management change
2011: In the fourth quarter of 2010, Google reported revenue of $8.44 billion. That’s a 26% year-over-year growth. Full-year revenue exceeded $29 billion.
Google’s Eric Schmidt: “2011 All About Mobile”
2011: Geolocation in smartphones has enabled contextual personalization and a range of new possibilities and user experiences. But realizing that vision required three infrastructure elements.
Confirmed: Google Preparing “Google Offers” Groupon Clone
2011: This came shortly after Google’s unsuccessful attempt to acquire Groupon for around $6 billion.
From Spain to Google: Anyone Can Censor Your Index
2011: If someone could demand that some information about themselves be removed, it would mean a fundamental change not only for Spain and Google, but also for Bing, Yahoo and others.
Google Dominates iTunes’ Top Free iPhone Apps
2011: Two of the top 10 best free iPhone apps of all time are from Google.
Google Voice Tests Number Porting: A Tipping Point for the Service?
2011: While it was only available in tests with a limited number of users, number porting is now available to everyone with a Google Voice account.
John F. Kennedy Inaugural Address Google Logo
2011: Google designed a doodle using words from his speech. Additionally, Google incorporated a central G made up of words from his speech as a photo of John F. Kennedy.
Google AdWords offers advanced mobile targeting and app downloads
2010: Advertisers can specify the device types and carriers they want to target their ads to. Advertisers can also download and automatically sell your apps directly on the iTunes App Store and Android Market through AdWords.
Google buys search advertising after China’s decision
2010: For “Google Leaves China” or “Google vs. Baidu”.
SEOmoz Launches Open Site Explorer, Yahoo Site Explorer Competitor (Successor?)
2010: It showed statistics such as the overall number of links, the number of domains linking to the URL, and the distribution of the anchor text.
Take the Google Webmaster Quiz
2010: “Fun and educational.”
Report: Microsoft and Apple are in talks to make Bing the default engine on iPhones
2010: Microsoft was seen as a battle pawn between Apple and Google.
Bing Silverlight Maps out of beta with new ‘Destination Maps’ and local events app
2010: One click took users to a list and location of local events in the desired (US) city
Wired: Monopoly, Microsoft, and the Anti-Google ‘Conspiracy’
2009: The article shows that Microsoft, along with other allies, was the driving force behind efforts to block Google’s further dominance in search (through a deal with Yahoo) after Google failed to bid for Yahoo. increase.
Should Google allow advertisers to opt out of Google’s own properties?
2009: At a time when Google wants to show more ads in less relevant spaces, a simple listing of properties gives advertisers more control.
Google PageRank: The Strange Case of Hyves
2009: Perhaps you can check if Google has penalized your domain by adding the words hive Register as a subdomain and check the PageRank of that subdomain.
Report: Google Leads US Search Ad Market with 76% Market Share
2009: Based on analysis of 92 billion impressions and 600 million clicks.
Google shuts down press for print ads
2009: They discontinued this service because it was “not a suitable solution”.
Despite Inauguration, Google and Others Still Think Bush, Not Obama
2009: The major search engines had not yet caught up with the change in power.
SEM vendor launches and other ways to find SEM companies
2009: If you’re looking for an SEM company, simply fill out a form and the SEM vendor will pitch their services.
GetListed.org aims to simplify local search marketing
2009: GetListed.org operates on a simple premise. It’s about making it as easy as possible for small businesses to find and claim their business listings on local search engines.
How Google and Firefox 2 anti-phishing warnings work
2007: What phishing warnings have you seen in action through the partnership between Google and Firefox 2?
was also a false warning. )
Past contributions from Search Engine Land Subject Matter Experts (SMEs)
These columns are a snapshot as of now and have not been updated since publication unless otherwise noted. The opinions expressed in these articles are those of the authors and not necessarily Search Engine Land.
< 1月19日 | マーケティング履歴を検索 | 1月21日 >
What’s New in Search Engine Land
About the author
Danny Goodwin is Editor in Chief of Search Engine Land & SMX. Goodwin not only writes daily for Search Engine Land about his SEO, PPC and more, but he also maintains Search Engine Land’s roster of subject matter experts. He also helps program his SMX – Search Marketing Expo, his series of our conferences. Prior to joining Search Engine Land, Goodwin was an executive at Search Engine Journal, where he served as editor, leading editorial initiatives for the brand. He was also the editor of his Search Engine Watch. He has spoken at many leading search conferences and virtual events, and his expertise is provided by a wide range of publications and podcasts.
[ad_2]
Source link
