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Chris Pritcher, RKD Group [courtesy]
RKD Group has appointed Chris Pritcher as Chief Executive Officer of a Dallas-based company that provides fundraising and marketing solutions to North American nonprofits.
Pritcher succeeds Tim Karsten, who will become Chairman of the Board.
According to the company, Pritcher has provided executive marketing leadership for nonprofits for 15 years. He joined RKD after he served eight years as a strategic leader at Merkle Inc. There, he held positions that integrated data, analytics, creativity, and strategic capabilities for significant growth and value creation.
“I am honored to be selected as the next CEO of RKD. Serving non-profit clients is my home, and I am joining an organization that delivers innovative strategies and solutions to ensure that our clients are on a mission. We are honored to help achieve this,” Pritcher said in a statement. “We are a purpose-driven company that helps nonprofits solve some of the world’s most complex problems so that we can continue to make the world more humane, just, and better. , I will do my best to serve my clients and team. Compassion.”
Passion for nonprofits
Kersten said Pritcher has unique qualifications.
“He has experience, vision and passion for nonprofits and will continue to accelerate RKD as a key partner for nonprofits looking to grow. I am confident that Chris’ deep experience and leadership will lead the company to success. We do,” Kirsten said in a statement. “RKD is known for its innovation and creativity connecting donors and nonprofits. Chris’ perspective will be a powerful asset as we build on our success into the next chapter of charitable giving.” .”
Prior to Markle, he spent 10 years at Royal & Co., holding multiple positions while advancing the company and helping strategically grow Royal’s non-profit direct marketing practice.
“RKD is a trusted partner for our clients. We are very pleased to be doing this,” Pritcher said in a statement.
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