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J. Cole steps into the world of “type beats” with his latest (and most unconventional) release. Surprise his song “Procrastination (Broke)”. Check it out below.
Rather than being published on Cole’s official channels on Spotify or Apple Music, the track was uploaded to YouTube late Wednesday (January 18) by a little-known producer from Brooklyn, NY named Bvtman. it was done.
As explained in the song’s cover art (a screenshot of a message sent to Bvtman by the Dreamville boss), the Roc Nation rap star was playing “J. Call Type Beat” on YouTube one day, I came across a producer’s instrumental.
After rhyming to the beat, Cole decided against keeping it in the vault and gave Bvtman permission to share the song with the world as a token of gratitude to Bvtman and the other producers. .
“This song should go live on your channel and show your gratitude to you and all the producers around the world,” Cole wrote in the message. There are millions of artists looking every day for something that inspires words, melodies, hooks, poems, punchlines, ways to vent or cut through.
“On a day when I wasn’t feeling very motivated, I was looking for something to inspire me. I hit play, focused, and wrote this, which is normally kept in vaults, but I don’t want to keep music like that anymore.”
He added: God bless you brothers and keep doing what you are doing!
Bvtman shed more light on the story behind the song in an Instagram post, where J. Cole’s longtime manager Ibrahim “IB” Hamad suddenly texted him that Cole liked his music. was sent. Needless to say, the producers were blown away.
“Yo. If you know me, you know what this post means to me and what this song means to me. If you know me, I know this is finally my peace and my dream.I love you so much @dreamville and @realcoleworld and @kingofqueenz25,” she wrote in the caption.
“It’s crazy how this happened. I was randomly driving down the highway with a short girl when I got a text from @kingofqueenz25 telling me Cole was into my beats. This is real life.” I can hardly believe it was….but it is.
Underpinned by Bvtman’s mellow, bluesy beats, “Procrastination (Broke)” lyrically explores J. Cole as he reflects on the challenges of sustaining the hunger that fueled his early career, now that he’s become wealthy and successful. Caught in exercise mode. At one point, he admits that he’s been procrastinating on his next album rather than finishing it.
No ID remembers J. Cole taking over beats from Nas, Big Sean and Rick Ross
“I don’t even know if anyone will listen to this / I got so many songs lost in endless folders on my hard drive. Music for the n-ggas who hate it and the n-ggas who use it / at school As fuel to drive them through the long nights. he raps
“I’m writing last-minute papers for a class that’s due in the morning/And I’m still concerned with procrastinating on tasks/Because I need to finish this album, but hell, this wooden How many times can you send the bucket into it? Well/hope it’s filled and put it back?
The song has been played over 500,000 times in less than 10 hours. The rest of Bvtman’s YouTube channel is filled with “type beats” inspired by production choices from Kendrick Lamar, André 3000, Kanye West, Drake, Isaiah Rashad, and more.
He has released several J. Cole-inspired instrumentals in the past, one of which has almost 2 million views.
“Procrastination (Broke)” is the North Carolina native’s first work since writing for Dreambills. D-Day: Gangsta Grillz Mixtape, fell in March last year.It followed his sixth studio album off-seasonarrived in May 2021.
Cole sparked excitement for a new project earlier this month by wiping out his Instagram page. fall off Also it’s a boytwo albums he teased in 2020 as part of “The Fall Off Era.”
Another possibility is Creed III, Dreamville is used for executive production. The movie itself is set to hit theaters on March 3rd.
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