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Last week, it was announced that private equity firm Champlain Capital had acquired iPROMOTEu from original private equity owner Align Capital Partners.
Ross Silverstein, president and CEO of iPROMOTEu, called the transaction a “simple recapitalization,” and told Promo Marketing in an email that nothing would change regarding iPROMOTEu’s company operations, and that “it will continue to operate as usual.” business,” he said.
“I have big plans for iPROMOTEu’s continued growth and will lead our great company and great team to further extend iPROMOTEu’s value proposition to our network of independent distributor affiliates and preferred suppliers. We are excited to move forward to achieve our lofty goal of strengthening,” Silverstein said. “2022 was a record-breaking year for iPROMOTEu, and we look forward to another strong year in 2023. I have.”
iPROMOTEu ranked #12 on the 2022 Print+Promo Marketing Top Distributors list with 2021 revenue of 165,015,000.
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