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Left to right: Dana Maiman, CEO of IPG Health. McCann Health Japan President and CEO Junji Hosogai, FCB Health Japan Representative
IPG Health today announced the launch of its new full-service healthcare communications agency, FCB Health, in Japan. It helps clients accelerate their business and influence across the country and the Asia-Pacific region.
This new Tokyo-based agency brings the renowned FCB Health brand and its ‘never ending’ ethos to the Japanese market, the world’s third largest pharmaceutical sector. The agency will continue to leverage and maximize the power of IPG Health’s global network to provide Japanese clients with the best people, competencies, expertise and customized solutions.
“The launch of FCB Health in Japan is a testament to IPG Health’s strength and relentless commitment to doing the right thing for our clients, their brands and our employees,” said Dana Myman, CEO of IPG Health. “This new service is integral to building new capabilities that will lead our clients and teams to even greater growth and impact in this high potential market.2023 is an exciting year for IPG Health. has already been proven.”
FCB Health in Japan offers a wide range of services including creative, strategy, branding, medical writing, consulting and digital support. The new agency will be led by industry veteran Masaya Hosogai as head of his FCB Health in Japan and will work closely with Junji Yokogawa, president of McCann Health Japan, who is also head of IPG Health Japan. .
Mr. Yokokawa said: By combining our years of experience in Japan with the power of the wider IPG Health network, we lead our clients into an incredibly bright and impactful future. ”
This new agency joins McCann Health Japan as part of IPG Health’s offerings in Japan and builds on the network’s tremendous momentum. The move follows an impressive winning streak for McCann Health Japan, which was recognized as the ‘Japan/Korea Specialist Agency of the Year’ at Campaign Asia-Pacific’s Agency of the Year Awards for the 13th consecutive year.Notably, the agency has been awarded Gold in the last five years
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