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Astana – For those who want to spend their screen time productively by immersing themselves in high-quality Kazakh folk content, of Qonzhyq App In an interview with the Astana Times, the app’s founder, Aigerim Issatayeva, offers an extensive collection of contemporary Kazakh and traditional music, gathering all fragments of Kazakh folklore in one place, He said he was trying to address the lack of an ethnographic archive codified in Kazakh. .
Aigerim Issatayeva, founder of the Qonzhyq app.
Qonzhyq app is a Kazakh language translated as baby bear, unlimited free to modern and traditional Kazakh songs, folk tales, traditional Kazakh music (kuis, poems and even “Book of Words” by Abai) A platform that provides access. Kunanbayev – all accessible from your smartphone, with an added option for those who want to learn Kazakh along the way.
Issatayeva, like many Kazakh parents who were educated in Russian schools, longed for Kazakh to flourish and be spoken freely among their children at home.
“As my children grow and learn about the world, my top priority will be to read folk tales, sing folk songs together, and observe appropriate traditions and customs that foster love for them. It was to introduce children to our rich culture.Founder.
The lack of children’s materials written in Kazakh was a pain for her, but the app helped her avoid the problem. She fondly recalls searching for various children’s materials in Kazakh.
“When I started looking for these materials, I ran into a real problem. , had to learn about the traditions orally or through hard-to-find books.To find an accessible, good source of information that my children and I could fully immerse ourselves in the Kazakh language and learn quickly and well. I couldn’t do it,” she said.
The Qonzhyq app has amassed 120,000 users since its launch last August.
The Qonzhyq app was built and launched in August, a year after Issatayeva first came up with the idea to have all Kazakhstani folklore in one application.
Since then, the app has gained 120,000 users and now features over 170 world and Kazakh folktales told by famous Kazakh speakers.
Among the featured artists are Kazakh father kui Kurmangazy, Kazakh waltz king Shamshi Kardayakov, musical masterpieces by the Otyrar Sazy folk orchestra, and an impressive line-up of contemporary singers.
Issatayeva said she and her team are very happy with the app’s growth, with new users continuing to join each day.
“Our app is used by everyone, regardless of gender or age,” she said, noting that the application has far exceeded its original target audience.
“The public acceptance of our project is our greatest achievement,” said Issatayeva. “We created useful products that people truly love. Parents often write about how rewarding time is with their children today. , playing nursery rhymes and learning languages,” she said.
Issatayeva often receives letters of appreciation from her school and kindergarten teachers. She uses it during class time and then assigns homework based on the app’s content.
Fans of Kazakh culture, language and music, forced to use outdated media and websites, have also expressed their gratitude to Isatayeva. “They appreciate their contribution to the development of our culture,” she said.
“Feedback really motivates my team and I. Every day, we receive dozens of thank you messages that we read and reply to,” she added.
The founders and team have worked hard to provide users with an ever-expanding wide variety of Kazakh folklore content. Photo credit: Author’s personal archive.
People leave dozens of messages on their Instagram page. Some people have suggested ways to diversify the content of the app, but most of them express their admiration and gratitude to her Qonzhyq app team and encourage their circle of friends to download the app and try it out. said.
Qonzhyq App not only gives users a taste of Kazakh music and folklore, but also tries to let people learn Kazakh language by using the app in their daily life.
Learning integration allows users to improve their Kazakh skills through step-by-step exercises that help them learn new words on the subject.
Issatayeva says engagement is key to helping users improve their language skills.
“We are currently doing a lot of work in the learning section. People who want to learn a language quickly and effectively need to be completely immersed in it. It means you can do or see,” she said.
Over time, Issatayeva hopes to add other features to make the app more interactive. These include bonuses and the ability to track user learning progress, making it feel more like a game. They plan to add more exercises and materials on an ongoing basis.
Issatayeva said the app By autumn 2023, it will reach 1 million users and become the number 1 app for developing Kazakh culture and language.
“We are looking into working with training centers, schools and kindergartens to prepare and test materials,” she said.
Issatayeva independently funded the app, but is currently looking for sponsors and funding who may be interested in supporting the project in the future.
App is available worldwide Across iOS and Android devices. Once users have downloaded the Qonzhyq app, they will need to confirm their email address to complete the signup process.
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