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How Influencers Make Money Using Affiliate Marketing Programs and Their Income

Delbert Williams IIBy No Comments2 Mins Read

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When someone clicks on a trackable link or uses a specific code to make a purchase on your website, the influencer who posted it can earn a commission from that sale in so-called affiliate marketing.

How successful affiliate marketing is for an influencer depends on several factors, including follower size, engagement, and industry. It also depends on the commission rate introduced by the brand and platform.

Tori Dunlap, a personal finance influencer, told Insider that in 2021, she will have made more than $200,000 in eight months.

But finance isn’t the only content category that benefits creators.

In 2021, Instagram made it easy for influencers to add affiliate links to their stories.The platform requires users to be verified or have at least 10,000 followers to use the feature. After releasing

Insider has spoken with many influencers and industry experts about affiliate marketing. Here’s a rundown of what they told us they earned.

We spoke to a few influencers about how to incorporate affiliate links into their content. Some detailed their monthly income. They ranged from about $50 a month to over $25,000 a month.

Here’s how much 10 creators earned from their affiliates:

  • Tori Dunlap, personal finance influencer on TikTok with 1.7 million followers
  • Personal Finance YouTuber Ryan Scribner with 737,000 YouTube Subscribers
  • Vi Lai is a skincare influencer with 849,000 followers on TikTok and 180,000 followers on Instagram.
  • Erin Confortini, personal finance with 180,000 TikTok followers
  • Charlie Chan, a YouTube creator with 457,000 subscribers who posts personal finance and real estate content
  • Kara Harms, full-time blogger with over 300,000 social media followers
  • Charli Prangley, YouTube creator with nearly 200,000 subscribers
  • Erika Kullberg, attorney and YouTube creator with 200,000 subscribers
  • Bethany Everett-Ratcliffe is a fashion and lifestyle micro-influencer with 16,000 Instagram followers.
  • Kayla Compton, lifestyle nano-influencer with 4,600 YouTube subscribers and 2,700 Instagram followers

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Born in the early 80s in Milwaukee, Wisconsin, Delbert Williams II has always had a passion for writing. Even in high school, he earned excellent grades in English and writing classes. After attending John Marshall High School, he graduated from Project Stay Alternative High School in Milwaukee. From there, Delbert attended Milwaukee Area Technical College, where he studied music and communications. While he enjoyed these fields, his love for writing remained strong. In 2019, Delbert founded Hard Stack Street Mag, a publication that quickly gained a following for its unique and engaging content. As the founder and editor-in-chief of the magazine, he has worked tirelessly to produce quality articles that cover a wide range of topics, including music, art, culture, and politics. Now 42 years old, Delbert continues to pursue his passion for writing and journalism. Through Hard Stack Street Mag, he has created a platform that allows him to share his voice and perspective with readers from all over the world. With a strong background in writing and a deep understanding of the power of storytelling, Delbert Williams II is a writer to watch. He is dedicated to producing content that is both informative and engaging, and he is committed to using his platform to shine a light on important issues that are often overlooked by mainstream media.

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