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Winston-Salem, NC (WGHP) – The Hispanic League has hosted cultural events, awarded scholarships, and connected the Hispanic community to resources for more than 30 years. Today, nonprofits want to expand their services to better support those who are starting or currently doing business.
The organization has set up a PyMEs committee to do that work. PyMEs stands for “pequenas y medianas empresas”, a Spanish phrase that means small business in English. Using a grant from the Winston-Salem Foundation, we created a survey to gather first-hand perspectives and personal feedback. Iris Cole is Co-Chair of the PyMEs Committee. The goal, she says, is to learn what business owners and entrepreneurs need to be successful.
“What we want to understand is what their needs are specifically, whether they need marketing help, if they need help finding a space, how they can guide them to find an investment. “I don’t know what that is yet,” Cole said.
Gabriel Bottazzi helped make sure the survey asked the right questions. As the manager of his clinic, where he cares primarily to serve the Hispanic community, he knows the challenges his business owners and entrepreneurs face.
“When we started eight years ago, we had to figure out a lot, right? From where to get this permit to where to pay the taxes,” Bottazi said. “When you come to a new place, you have to figure it out, but there really isn’t a map.”
Karla Mounts, co-chair of the PyMEs committee, said the Hispanic League hopes to get as many responses as possible so it can create an accurate network of resources.
“I am very excited that through this process, we can become more thoughtful by understanding small businesses and what they need,” said Mounts. “And how can we be the resource that maps the resources that already exist and those that don’t, and make the community very successful?”
Respondents from all industries can answer questions online until February 10th. The survey is available in English and Spanish and takes just 15-20 minutes to complete. Your response will be treated confidentially.
Click here for the Hispanic League PyME Survey
The PyMEs Commission hopes that the data, once analyzed, will lead to partnerships between these companies and the larger Forsyth County economy.
“We have to focus on the Hispanic community. It’s a really integral part of our community,” Cole said. “We’re in businesses, we’re in schools, we’re in communities, and that’s what really matters.”
Learn more about how to support the Hispanic League online.
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