[ad_1]
happy new year to you!
For the past few years, when asked to provide predictions and recommendations for the coming year, my answer has been the same. Tools and techniques change regularly, but for now these two predictions and recommendations are still at the top of my list.
More of this in 2023
Using voice and video is a very important addition to your marketing and business development plans. I’m not suggesting abandoning the written language, as that would be weird considering I’m currently using that medium, but I’m suggesting ways to amplify it further.
accelerate the relationship
If you want to accelerate the relationship between you and someone who is important to your practice, letting people hear you can do just that. Please give me When Look at your face at the same time.
Don’t be intimidated or overwhelmed by the mention of audio and video. Barriers to entry should not be too high. Of course, use others as inspiration or as a model. They didn’t start out the way they are now, so don’t put that kind of pressure on yourself.
where should i start?
voice: Podcasting is a powerful way to start. Careful and thoughtful strategy and execution are important, but you don’t have to do it yourself. But you have to commit, so take your time and plan.
video: There are so many options, but short, mobile, or what I call “handheld” messages are a good place to start. Barriers to entry are low. It may just require a little training and coaching, but you’ll get used to it quickly.
Make your voice and video even better
Create videos on your computer, live stream to LinkedIn and other social and digital media, create webinars, online tutorials and news, create and edit anything you create using AI tools can enhance your audio and video efforts, but you don’t have to start there to see results.
start with the basics
We want to see you get comfortable starting with the basics above. If you’re not sure if you have the time or commitment required, the only way to know is if you commit to planning and testing one of these channels and strategies for several months. With time, you might realize that it’s not as huge a beast as it feels right now.
If you don’t take the time, someone else might.
If not in time now, when will it be in time?
[ad_2]
Source link
