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Dentsu Thailand has appointed Oliver Kittipong Veerataecha as Group Chief Marketing Officer, Brand Innovation as part of its strategic plan to transform its business to drive client engagement and digital innovation starting in early 2023.
“Dentsu International recently announced the creation of a new philosophy and vision effective January 2023 as part of its business integration. We have secured it,” the company said in a release.
Kittipong Veerataecha will oversee the Group’s strategic marketing services planning, integrated solutions transformation and business growth opportunities in creative technology. He will spearhead the group’s business strategy in Thailand alongside Wisan Sirijanthanon, CEO of Media Service Line, and Naron Treschon, CEO of Dentsu Creative. He will report to Sanjay Basin, CEO of Dentsu Thailand, Vietnam and Myanmar.
Prior to joining Dentsu, he served as Chief Brand and Group Communications Officer for TRUE Corporation Plc. President of WPP’s VMLY&R Thailand. With over 25 years of experience in the creative, media, and digital his technology industry, he is renowned for developing innovative technologies that combine creative marketing strategies to deliver superior customer experiences.
Sanjay Bhasin, CEO of Dentsu Thailand Vietnam Myanmar, said:
“I have previously partnered with Oliver and am thrilled to have him join Dentsu as part of my next career growth with the group. We have been impressed with his ability to deliver on our vision and look forward to driving our business forward with our expanded growth in the region.”
Oliver Kittipong Veerataecha said: I will work closely with my team to lead the group and contribute to business growth, customer engagement and relationship management as part of our global strategy. We look forward to steadily driving our business forward for continued growth and success in the region. Amidst the business challenges of the coming year, I am eager to advance and advance the company’s vision and mission of becoming the world’s leading integrated communications institution, in line with its global strategic objectives. ”
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