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We are surrounded by countless women entrepreneurs, large and small, so it’s nothing new for women to run businesses, but while it may seem like a hard truth, women are entrepreneurs in the United States. It accounts for only 13.76% of the total. India. Why is the proportion of female entrepreneurs still not increasing, even as women’s empowerment progresses rapidly and opportunities are slowly and steadily opening up to women?
Either way, society needs to understand how important it is for women to be in business. Let’s see how women entrepreneurs are an asset to society.
Women Entrepreneurship Can Be Beneficial
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Women can be job creators
Yes, women can be real game changers by working on a business idea and scaling it further. Overall employment will increase and gender-discriminatory policies will decrease. You can expect women leaders to manage, establish and grow their businesses as efficiently as they have managed their homes. She can give employment to more people, especially women. She can create systems that include gender and cater to the needs of women as well.
I believe that as women move into higher positions, more women may want to work.
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Women can change society’s perception
Women constantly change roles in the household, cooking, doing laundry, and doing other things to make sure everyone else’s lives are organized. But if we decide to share her load with her, she will definitely use her potential, build a business plan, and do what society generally thinks, ‘log kya kahenge’ You can use your time to squash it into a “log badhaiyan deenge”. Women create more economic opportunities and solve problems by challenging the old school mindset of ‘business ladkiyon ki bas ki baat nahi hai’ and providing the population with the solutions they need. We are also seeing a proliferation of products that truly meet women’s needs and not just the stereotypical products previously advertised.
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Increased autonomy and mobility
Of course, everyone wants more autonomy and financial stability.according to studyIn India, about 80% of women in semi-urban and rural India feel that their socio-economic and cultural status has improved significantly after starting a business. As economic stability increases, we can see more independent women and less oppression of women in society.
Via “The gender gap in self-promotion is not caused by the gender gap in self-confidence.” Research They found that even if men and women had the same average scores on tests, and even if they knew how women performed better on tests, women consistently performed better on tests than men. When the trust gap became real, it was time to reverse its impact. Establishing themselves from scratch boosts women’s self-confidence and pushes them to limitless limits. They are probably more competitive and this will ultimately benefit the market.
Now is the time for us to support women entrepreneurs. Simply giving these opportunities is not a viable strategy for boosting female entrepreneurship. Efforts should be made to ease the current trajectory and encourage women to plan.
Encouraging and recognizing the achievements of existing women entrepreneurs can be a starting point. Getting rid of stereotypes and believing in them is also essential.
The next step is to listen to their plans, provide input, and help develop business models. We can extend this by ensuring that you get the necessary expertise in the form of workshops, both online and offline. Promote yourself in networking. Make the most of digital markets and digital media. Find sponsors through networking and social events and put your plans into action. Most importantly, break the spiral of self-doubt and do your best.
Recommended reading – Urmila Asher started food business at age 77
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