10 business leaders reflect on 2022 and how they’re preparing for the new year

As 2022 draws to a close, amidst holidays, parties, and “Auld Lang Syne,” I asked 10 business leaders to reflect on the year and share what they will double down on in the new year. Here’s what they said.

Focus on your “why?” And what? ‘

“Kudos to the late Charlie ‘Trendus’ Jones, atomic habits Author James Clear and others remind us that today we are five years from now. RJ Kelly, Founder and Chief Visionary Officer of his Wealth Legacy Group, Inc. in San Diego, California, said:

“If legendary speaker, writer, and coach Brian Tracy is right when he says, ‘One minute spent planning, 10 minutes saved doing,’ then by focusing our efforts on: How much time and energy can I save in a year and a lifetime?What is the most important goal for us?Quoting Ken Blanchard again by clarifying my “why?” To do. And what? ‘ goal, ‘how?’

“Each year we set specific goals in writing and review them almost daily. 2 to 3 pieces per.

“This planning process includes, but is not limited to, identifying conferences to attend and speak at, including those on tax, real estate, investment, insurance, regulatory, family legacy, and philanthropic issues. Able to update and add new skill sets Daily choices and significant travel adventures outside the office Research specific clients to measure expectations and determine needs And be independent are identifying and growing a line of mutually supporting products/services.”

Ready and ready to turn on a dime

“2022 was the year the real estate market met the needs of all investors,” says Al Watson, owner of private lender Breclaw Capital.

“There are 16 million vacant homes in the United States and, ironically, there is still a housing shortage. 2022 has been an exciting year for real estate investors. Early 2022 was a seller’s market: interest rates were low, home prices were high, and buyers were plentiful. The dynamic has changed dramatically, it’s a buyer’s market and my investors still love it.

“In today’s market, cash flow is important. Needs to be more involved in educating clients Clients may come back for long term loans after property is refurbished In 2023 Blecro Capital will reach out to more cash flow investors We are strengthening our loan products to be prepared, but we still expect new construction to pick up slightly as housing shortages continue.”

Leverage technology to systemize and automate processes

“Since the pandemic, the world has moved from physical meetings to an online presence,” said Darlena Tran, co-founder of In Good Hands Services. We have not only met expectations, but have been able to customize our services to meet the needs of our clients. Our ability to adapt to new norms has boosted our business in 2022.”

“The three main factors that have contributed to our ability to seamlessly change in the post-pandemic space are integrating digital transformation by enabling technology to automate processes, and enabling teams to work remotely. Our focus on productivity at , providing a personalized experience for our clients.. We expect to do the same in 2023. We will continue to leverage technology to systematize and automate processes to deliver We will continue to invest more to show our appreciation.”

optimization, optimization, optimization

“As an entrepreneur running multiple businesses, I realized that in the post-pandemic era of 2022, we needed to increase the speed and precision of our processes even more,” said Christian pastor and transformational leader. One Maggie Bellevue said.

“Agility, optimal use of technology, strong social media presence and interaction, and cross-business collaboration have all characterized my business in 2022. I hope that the strategy of will position me for expansion, investing in several other allied ventures towards the end of 2023.”

Opportunities thrive in change, challenges build resilience, and don’t be afraid to ask for help

“Even in 2022, Amelia Island Microgreens, still reeling from supply chain issues, is a popular ‘Ready, Set, Glow! 17-year-old Connor Heebel, founder and owner, says. “We have never given up on our passion to work with others in the field and help people gain food security, and we are flexible enough to modify our kit to suit the current situation. Having sex has allowed us to create another and better product out of a near-disaster situation.

“I learned that asking for help is a sign of strength, opportunity thrives in change, and challenge builds resilience. It’s been my strongest year.

“We believe everyone deserves clean, nutritious and economical food. To support more people in 2023, we will provide free educational opportunities and resources through multiple virtual platforms. Plus, with the help of the FedEx Entrepreneur Fund, we are expanding our product line and creating more eco-friendly packaging.”

Be a Great Leader, Not a “Best Secret”

“As entrepreneurs, we need to stop being ‘secret’ and become great leaders who attract the right clients and partnerships to create great synergies,” said a high-performance coach.

Being omnipresent. During this past year he has been able to break out of the social noise of his media by being featured in public speaking, book campaigns, magazine covers and establishing collaborations and partnerships with multiple organizations.

“I think we all need to be more consistent and strategic in coming next year, both online and offline. Study and know your audience. Leverage your audience to establish authority in less time and deliver greater value.Make 2023 the year you create and share your expertise. Become an authority in your community and accelerate your business success.”

Social media continues to be a dominant force

“I decided to ride the wave of economic uncertainty and use it to grow my business by over 30% in 2022,” says serial entrepreneur Adam Marburger. I doubled down on my social media platforms and constantly shared relevant content my followers could engage with. They then used that engagement to convert inbound leads into sales.

“My plan for the new year is to do more with social platforms. I encourage all business owners to embrace social media and build a social culture within their organization. will pay.”

Overcome the illusion of limited resources

“Almost all stress, frustration, and bottlenecks in business can be traced back to some kind of lack of assets,” says M&A expert and founder Michael Wildeveld. To combat this, focus on creating both tangible and intangible assets so that you can achieve greater efficiency and scale.

“In 2023, we will continue to formalize programs that enable us and others to leverage each other’s assets through educational videos, online assessments, client learning platforms, and the formation of strategic partnerships. While we may not be best-in-class by far beyond our two core services, we can leverage our core competencies through partnerships to create greater value for everyone and best benefit our customers. ”

Prioritizing client success leads to business success

Jeff Lopez, Practice Growth Expert at Contour Light, said: “We listened to their needs and concerns and worked closely with them to help them achieve their goals. This approach has helped us build strong relationships with our clients and contributed to our overall success.

“Looking into 2023, we remain focused on prioritizing client success and expanding our services and products to better meet our clients’ needs.

“We believe that by continuing to put our customers first, we will be able to achieve continued success in the coming year.”

Focus on building and maintaining relationships

“The biggest lesson I’ve learned this past year is how important it is to focus on building and maintaining relationships in business (and life),” says Mentor Coach, Software Developer, National said Catherine Hall, founder of the Association of FHA. consultant.

“In my industry, residential real estate, I have seen many professionals turn their backs on sound marketing and sales best practices in favor of ‘fast deals.

“As someone who has chosen a career as a home rehabilitation consultant, I have always experienced a cooldown when the market ‘overheated’. This year, I worked to instill the importance of core values ​​among the members of the National Association of FHA Consultants. – The ABCs of Business Growth – Consistency that builds relationships and creates real value for clients.

“With changing markets and a slowdown across the real estate industry expected in 2023, these proven lessons for building and maintaining relationships with prospects and clients will become even more important. My goal is to help as many professionals in the real estate industry as possible embrace and truly enjoy the work and rewards it brings to those dedicated to benefiting all.”

In short, these leaders believe the best way to get closer to 2023 is to have a vision of where they want to be, schedule the most important things first, stay focused on the vision in the face of setbacks, and stay focused on their clients. It suggests that it is to over-provide and invest in Build and maintain relationships, both online and off, and don’t hesitate to be your best and most vocal advocate.

And leverage, leverage, leverage. Leverage your relationships into win-win opportunities, leverage obstacles to lead to new and greater opportunities, and capitalize on what is working through systemization, automation, and optimization.